Just Listed Posts for Facebook, Instagram and LinkedIn: 40 Examples
Just listed posts are still one of the cheapest ways to get a new listing in front of buyers. Social media is the second most-used technology among US agents (75%, behind e-signatures), and the one they most often name as a top lead source (39%), according to NAR's 2025 Technology Survey. Below are 40 just listed post examples for Facebook, Instagram and LinkedIn that you can copy and adapt, plus the rules that make each platform work.
What every just listed post needs
- The hook in the first line: the feature that stops the scroll, such as "south-facing garden" or "sea views from every room".
- Three facts: type, location and price, or the best substitute if you can't publish the price.
- One call to action: "message us", "comment VIEW" or "book a viewing". Pick one.
- Your best photo or a short video. On Facebook and Instagram, the image does most of the work.
12 Facebook just listed post examples
- 🏡 Just listed: a three-bedroom semi with a 60 ft south-facing garden, 5 minutes from the station. £425,000. Message us to book a viewing.
- New to the market: a two-bed apartment with a sunny balcony and parking. Viewings start Saturday. Comment VIEW and we'll send times.
- Fresh listing in Riverside: four bedrooms, two bathrooms and a kitchen refitted in 2024. Full details in the comments.
- Just listed and move-in ready: new boiler, new windows and a private courtyard. First viewings this week.
- Character alert: a 1910 terrace with original fireplaces and a brand-new roof. Who wants a look inside?
- Just listed: single-level living on a quiet cul-de-sac, with a level garden and a double driveway.
- New listing: a renovated studio, two minutes from the tram, with a full wall of storage. Ideal first purchase or investment.
- Just listed: our first home this year with an EV charger and solar panels. Running costs, sorted.
- Waterfront living: direct lake frontage, a private jetty and three bedrooms facing the water. Private viewings only.
- Just listed: a 0.4-acre plot with outline planning permission and utilities at the boundary.
- Open house Saturday 11–1: our new three-bed listing with a garden studio. Drop in, no appointment needed.
- Price reveal 👇 Guess the price of this two-bed flat with a roof terrace, then check the link in the comments.
12 Instagram just listed captions
Keep captions short, put line breaks between ideas, and use at most five hashtags: since December 2025, Instagram has limited feed posts and Reels to five (Later; Socialkit). Choose local tags, such as your town or area, over generic ones.
- Just listed 🔑
3 bed · 2 bath · south garden
5 min to the station
DM "TOUR" for viewing times
#Bristol #BristolHomes #JustListed - Swipe for the kitchen 👉 Refitted in 2024, quartz worktops, island seating for four.
- Sunsets from the balcony, included. New two-bed listing, link in bio.
- Before you scroll past: this 1960s house sits on a corner plot with space to extend.
- New listing, Reel edition 🎥 30 seconds, every room. Sound on.
- Just listed: a loft-style apartment with exposed brick, 3.2 m ceilings and a lift.
- Home office, garden studio and a lawn. Just listed in Hillside.
- Three things we love about this new listing: 1) the light, 2) the pantry, 3) the 4-minute walk to the park.
- Coming soon 👀 A waterfront home with its own jetty. Follow to see it first.
- New rental: furnished two-bed, available 1 March, £1,450 pcm. DM "RENT" for details.
- Just listed and already booking viewings. Want a slot? Comment "ME".
- The view from the principal bedroom says it all. New penthouse listing, enquiries via DM.
8 LinkedIn just listed posts
LinkedIn rewards a professional angle: the market context, relocation, investment or a client story.
- Delighted to bring this three-bed home to market for a client relocating for work. Five minutes from the station, ideal for commuting into the city. Details below.
- Investment opportunity: a fully let two-bed apartment with an established tenant and a 5.2% gross yield. Message me for the figures.
- New instruction: a ground-floor retail unit with full glass frontage on the high street.
- Listed this week: a new build with an A-rated energy certificate and the remainder of a 10-year warranty.
- Relocating to the area? This newly listed home is a 10-minute drive from the business park.
- Proud to market this restored 1910 home. A year of careful work, now ready for its next owners.
- Just listed for a long-standing client: a building plot with outline planning permission.
- Market note: three-bed semis in our area are moving fast this autumn. Here's our newest one.
8 Stories, WhatsApp and follow-up posts
- Story poll: "Kitchen or garden: which sells this house?"
- Story countdown sticker: "Open house in 2 days."
- WhatsApp to your buyer list: "Hi Sam 👋 I've just listed a three-bed in Riverside at £425,000. Want to see it before the weekend?"
- WhatsApp status: "New listing 🔑 three-bed, south garden, Riverside."
- Follow-up: "Thank you to everyone who came to Saturday's open house!"
- Price update: "Now £410,000: the three-bed with the 60 ft garden."
- Under offer: "Under offer after one week. More homes like this coming soon."
- Just sold: "Sold above the asking price. Thinking of selling? Let's talk."
Note: only post sale prices and "sold above asking" claims with your client's permission and where your local rules allow.
Tips for better results
- Describe the home, not the buyer. Avoid "perfect for families" or "ideal for retirees" (NAR).
- Match facts across platforms. The price and room count in your post must match the portal listing.
- Post a Reel or short video as well as photos, and reuse the same script for TikTok.
- Borrow stronger words from our list of real estate words that sell.
Writing these by hand for every listing takes time. Our AI listing description generator writes a Facebook post, an Instagram caption with up to five hashtags, a Reels and TikTok script and three WhatsApp messages from the same details as the listing description. Use the Facebook version as your LinkedIn starting point. You can do it from the property itself: here's how to write a listing from your phone. For the listing text itself, see our real estate listing description examples.
References
- National Association of Realtors (2025). Realtors embrace AI, digital tools to enhance client service, NAR survey finds.
- National Association of Realtors (2025). The top tech tools giving real estate agents a high-tech edge.
- Later. How to use Instagram hashtags.
- Socialkit. Instagram hashtag strategy.
- National Association of Realtors. Window to the Law: advertising within the fair housing framework.